Friday, December 06, 2013

Jet Blue Speaking Arabic?

FlyDubai Sets Out Stall with Boeing Binge

Boeing was a big hit at the Dubai Airshow, but it was not just 777s that it sold.  FlyDubai committed to buy up to 100 737 MAX 8 airplanes and 11 Next-Generation 737-800s (Boeing's single-aisle jets.)  Presumably much of these will be made here in Wichita by Spirit AeroSystems. Hubbed in Dubai like Emirates, FlyDubai's strategy is as a low cost, shorter haul flight airline as it tries to capture destinations (particularly in the Arab/Muslim world) currently not being served by Emirates Airline, the regional powerhouse. 

In this video, WSJ's Rory Jones looks at where the company is headed and what might be some of the challenges it faces:


Photo: Getty Images